How to Fill excluded_destination for Products That Must Not Be Advertised

2026-06-21

Task

Some products can stay in the feed but should not go to Shopping ads. Those rows need excluded_destination filled.

Short answer

Create excluded_destination: leave it empty by default, and set Shopping_ads when ad_status contains no_ads.

How to Do It in Eofferix

Open the settings of the output excluded_destination column.
The click is on the settings icon of the output excluded_destination column.
In Transformations, the first rule clears the value; the second checks the advertising block status and inserts Shopping_ads.
The Transformations block shows the full rule chain for this case.
Save the column settings and go to the Export step.

source data

id	title	ad_status
GM-190	Kitchen set	ok
GM-191	No ads item	no_ads

result

id	excluded_destination
GM-190
GM-191	Shopping_ads